Portal
client
Portal
role
Community Management, User Engagement
recognition
Community Growth & Engagement Recognition
year
2025
Objective
To build, manage, and scale an engaged community for Portal, ensuring seamless support, transparent communication, and growth-driven interaction around its Bitcoin DeFi mission.
What We’ve Done
- Community Onboarding & Moderation – Welcomed new users and maintained a safe, inclusive, and informative environment.
- Support Channels – Organized structured support flows on Telegram, Discord, and other platforms to resolve community questions quickly.
- Engagement Campaigns – Designed quizzes, contests, and growth-driven initiatives to boost user interaction.
- Communication Strategy – Developed clear, consistent communication tailored for both DeFi enthusiasts and newcomers.
- Feedback Loops – Collected user insights and provided structured feedback to the Portal team for product improvement.
- Crisis Management – Handled user concerns and misinformation, maintaining community trust and transparency.
Creative Process
- Research – Analyzed the Bitcoin DeFi landscape and user expectations around cross-chain technology.
- Strategy Design – Created engagement frameworks, moderation rules, and user support guides.
- Execution – Launched communication campaigns, live AMAs, and engagement events.
- Optimization – Measured community metrics and refined approaches to maximize participation and satisfaction.
- Sustainability – Built a scalable community model for long-term growth and retention.
Results
- Community Growth: Significant expansion of active members across Telegram and Discord.
- Engagement: Increased daily activity through campaigns and support initiatives.
- Brand Trust: Strengthened Portal’s reputation as a reliable entry point to Bitcoin DeFi.
- User Retention: Improved loyalty by fostering a transparent, supportive, and rewarding environment.
Conclusion
By combining structured management, effective communication, and growth-focused engagement strategies, we helped Portal establish a strong, loyal, and active community. This directly contributed to building trust, adoption, and long-term sustainability in the Bitcoin DeFi ecosystem.
Related Work
View All
Data Ownership Protocol
Marketing, Community Growth
.jpeg)
Archer Hunter
Community Management, Social Media, GameFi Marketing
0
1
2
3
4
5
6
7
8
9
0
0
1
2
3
4
5
6
7
8
9
0
0
1
2
3
4
5
6
7
8
9
0
%